Acronis has unveiled the details of the new Acronis #CyberFit Partner Programme. This update to the company’s existing programme places increased emphasis on supporting partner development, particularly for cloud-based services, while rewarding service providers and resellers for their expertise, commitment, and growth with Acronis through performance-based benefits and financial compensation.
cloud ecosystem has more than doubled since 2018 and last year saw the largest
growth in the number of new partners, with a 30% increase in the number of
active service provider partners during 2020. Now, based on feedback from its
partners, Acronis provides a partner programme that supports forward-thinking
go-to-market strategies – enabling partners to earn more while deploying
cloud-based solutions that are uniquely suited to meet their clients’ modern protection
“While adoption of cloud-based solutions was steady during the past decade, 2020 accelerated that trend tremendously as the COVID-19 pandemic forced organisations to pivot to remote work environments that rely on cloud solutions,” says Serguei “SB” Beloussov, Acronis’ Founder and CEO. “Managed service providers played a major role in making that happen, and we want to help all of our partners take advantage of those opportunities. The new #CyberFit Partner Programme is designed with those MSP and MSSP partners in mind, while also ensuring that traditional partners and resellers who want to become MSPs have the world-class support they need to succeed.”
Acronis enhanced partner
as a unified programme for service providers and resellers, the Acronis
#CyberFit Partner Programme now includes:
- Financial incentives that increase as partners advance within the
programme’s levels, including rebates and proposal-based market development
- Marketing and sales assets, with additional marketing automation tools
and renewal tools coming in March 2021.
- Account management assistance that increases with programme
level, with dedicated marketing support available to Platinum partners.
- Enhanced technical support to enable faster response times.
- Sales and technical training via the Acronis #CyberFit
Academy, with courses available both live and online.
Given the breadth of the enhanced
#CyberFit Partner Programme, industry observers have noted that Acronis is
clearly providing the support that many in the IT channel are seeking.
“In today’s digital-focused world, it is critical for vendors to connect easily and efficiently with partners to optimise the user experience,” explains Phil Goodwin, Research Director, IDC. “Acronis’ new #CyberFit Partner Programme was designed to create this exact kind of relationship. By enhancing this offering over the past few years, Acronis has demonstrated its commitment to providing total marketing, technical and financial support to its partners now and in the future with a dedication to cyber protection solutions.”
enhancements to come
Acronis also revealed that beginning in March,
partners will be able to engage with a new Partner Portal, a platform that will
make account management and communication with Acronis easier than ever.
“Our partners’ success is our success,” says Acronis
Channel Chief Alex Ruslyakov. “By increasing our sales, marketing, and
technical support tools and training, we’re making it easier than ever for
partners to protect and delight their customers with Acronis’ world-class cyber
protection solutions. Acronis continues to invest in partner development and
growth to our mutual benefit.”